Balancy Blog

Monopoly Go! Monetization tactics to entice whales (by Alon Tish, Beach Bum)

July 24, 2023

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6 tips for crafting compelling special offers (by Vikram Khatri, Jetsynthesys)

July 11, 2023

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How to set up LiveOps in hidden object games (case June’s Journey)

July 4, 2023

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June’s Journey in-game shop: design flaws revealed

June 5, 2023

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Clash of Clans’ in-game shop deconstruction (+ templates)

May 8, 2023

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How to set up LiveOps in merge games (case Merge Mansion)

April 25, 2023

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Reinventing LiveOps in 2023: what has changed and why it matters

March 23, 2023

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How to set up LiveOps in match-3 games (case Royal Match)

March 13, 2023

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RFM segmentation to help you personalize in-game offers

September 20, 2022

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In-game shop segmentation tactic to increase average check

May 17, 2022

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