The Halloween season is close, so let’s explore how Say Games brought festive vibes to My Perfect Hotel last year with creative event mechanics and themed offers. We’ll break down their strategies and show how you can implement similar LiveOps elements using Balancy.
Event overview: My Perfect Hotel’s Halloween Hunting
Last year, Say Games crafted a Halloween event that perfectly balances simplicity and festivity. The event mechanic is straightforward: bats have taken over the hotel, and players must gather poisons to capture them. Each captured bat rewards players with event points, which can be redeemed for in-game prizes.
Useful takeaways from event design:
- Simplicity with purpose: The main task—catching bats—adds a playful Halloween touch without overcomplicating gameplay.
- Smart reward design: Rather than creating numerous Halloween-themed rewards, Say Games reused standard rewards (tokens, gems) while reserving only one special Halloween skin as the top prize. This smart approach keeps rewards accessible while still creating an event-specific allure.
To catch bats, players need to gather poison. The Say Games team provided multiple ways for players to collect this event currency:
- Rewarded ads: Players could watch ads to earn small amounts of poison, making participating easy without spending real money.
- Gem purchases: Poison could also be purchased with gems, giving players who prefer to spend in-game currency a convenient option.
- Halloween special offer: For players seeking maximum participation, a special offer priced at $5.99 provided 30 poisons, gems, and a unique Halloween skin.
This special offer embodies the elements of an enticing bundle:
- A discounted price;
- Limited time of availability;
- A valuable set of rewards;
- Direct relevance to the event’s theme.
LiveOps events like this one, paired with a themed special offer, create a perfect synergy. The event immerses players in a festive experience, while the special offer enhances engagement by adding value and urgency. This approach encourages in-game purchases, benefiting both players and developers.
How to implement a similar event with Balancy
Here is a video tutorial on how to add similar special offers to your game with Balancy: